James Franco was chosen as the face of Gucci's new fragrance for men, 'Gucci by Gucci,' back in April. But they better leave him the 'face' and not the spokesperson, because he still can't pronounce it.

In a new Funny or Die exclusive video, Franco again shows how good he is at poking fun at himself. Watch the "outtakes" from Franco's Gucci commercial below, and make sure to watch until the last minute, when he has a particularly hard time, and ends up cursing. And crying.