'Bed Intruder Song': From YouTube to the Mainstream
By Steven Avalos Posted Sep 7th 2010 02:00PM
The clip found its way to YouTube, where it took off at viral speed, catching the attention of New York-based musicians The Gregory Brothers, who saw potential in Dodson's words and soon applied their catchy, auto-tuned vision to the rant. Already a name in the YouTube world with their popular web-series Auto-tune the News, the Gregory Brothers' 'Bed Intruder Song' is now a hit on iTunes and has charted on Billboard.
The song has garnered over 16 million views on YouTube and sold more than 91,000 downloads on iTunes, where it's reached No. 3 on the R&B chart, leading it to the 89th slot on the Billboard Hot 100. And its not just The Gregory Brothers who are enjoying the song's overnight success, the band is sharing all profits from the song with Dodson, who hopes his new-found celebrity status could be his family's ticket out of the projects.
So, who exactly are The Gregory Brothers? The band is made up of Michael, Andrew and Evan Gregory and Evan's wife, Sarah, who all moved to New York from Virginia to pursue careers in music. The Gregory Brothers have tapped into a YouTube niche by auto-tuning news broadcasts and, most infamously, the presidential debates in 2008.
"We built credibility by turning it into a series," Evan Gregory tells the New York Times. "We got really addicted to the challenge of making speakers sing," Sarah adds. And the music industry is taking note, with offers out for publishing deals, songwriting opportunities and integrating established artists into their ideas.
So, what's next for the quartet? A television deal with Comedy Central is reportedly in the works, but until then, they'll likely still keep churning out videos online. If another 'Bed Intruder'-like clip comes around the viral web, they're sure to be at the forefront with a remix that's likely to get stuck in your head.
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