Kate MossFor supermodel Kate Moss, any press is good press. Moss's agent, Sarah Doukas, tells UK's Daily Mail that after the supermodel's highly publicized 2005 cocaine scandal, records show her earnings have increased.

Doukas admits that in the days surrounding the incident -- in which the Daily Mirror published pictures of Moss snorting the illegal substance -- she reached out to the top fashion companies to soothe their fears.

"I basically just spent a lot of time on the phone trying to reassure her big clients that you can't believe everything you read and, unfortunately, all press actually is good press in this world we live in," she says. "So keep calm, don't have a knee-jerk reaction," she recalled.

Although H&M, Chanel and Burberry terminated their contracts with the then 31-year-old model, the sting didn't last long.