Who: Ellie Goulding
Video: 'Starry Eyed (Acoustic)'
Hails From: Hereford, England
For Fans Of: Florence and the Machine, Jessie J

Why She's About to Pop: Taking a break from college to focus on her music career was one of Ellie Goulding's best decisions. This year, the 24-year-old UK singer-songwriter hit No. 5 on Rolling Stone Magazine's hot list and, with three BRIT Awards under her belt -- Critics' Choice 2010, British Female Solo Artist and British Breakthrough Artist 2011 -- Goulding is ready to reign in the US. She started writing pop songs at nine, took up guitar at 14, got into electronic music in college and got signed in 2009. Last year she supported John Mayer on his UK tour and had her song appear on CW's 'The Vampire Diaries,' gaining new fans on both sides of the globe.

Before her album 'Lights' gets its US release this March, PopEater caught up with Goulding to chat about growing up in a small town, covering Elton John and why she's so excited to play SXSW this year.