Hot on HuffPost Celebrity:

See More Stories

Celebenomics With Jo Piazza

  • Tony Hawk Talks How to Be the Next Skate Mogul

    Posted Jun 27th 2011 at 02:35 PM by Jo Piazza

    In the decade since Tony Hawk became a household name and a global business brand spawned by a successful video game franchise, the skateboarder has inspired dozens of imitators hoping to build their passion into their business. So far none of them have reached Hawk-level fame or fortune. So what's the secret ingredient to getting to Tony Hawk-level success. "Authenticity. I think you have to b...

  • Will Mila and Justin's Fauxmance Pay Off for 'Friends With Benefits'?

    Posted Jun 8th 2011 at 11:00 PM by Jo Piazza

    Justin Timberlake, Mila Kunis and the publicity machine behind Sony's 'Friends With Benefits' desperately want you to believe the co-stars might be a couple with their none-too-subtle and staged game of grope-a-dope at the MTV Awards. That doesn't make me optimistic for this flick. Hollywood marketing machines believe they can generate buzz by having co stars pretend to couple up prior to ...

  • Jason Sudeikis Proves Better Awards Host Than Gervais, Hathaway, Franco

    Posted Jun 6th 2011 at 11:40 AM by Jo Piazza

    We've been assaulted with an onslaught of sub-par awards hosts in the past year. First, Ricky Gervais and his Golden Globes shtick which proved over-the-top nastiness was not the right equation for laughs, and then the awkward snoozefest that materialized when James Franco and Anne Hathaway hosted the Academy Awards. On Sunday night 'SNL' cast member Jason Sudeikis got it just right as he hos...

  • Is Brad Pitt Using Angelina Jolie Marriage Talk to Push 'The Tree of Life'?

    Posted May 31st 2011 at 12:15 PM by Jo Piazza

    We should never doubt that Brad Pitt and Angelina Jolie are excellent operators when it comes to using their personal lives to push their pet projects. Pitt's recent exclusive confession to USA Weekend that he and Jolie are finally considering marriage (after a half decade of saying they won't wed until gay marriage is legal) comes at the incredibly opportune time that his passion project, Terr...

  • Kim Kardashian's Wedding Will Make Her Millions

    Posted May 25th 2011 at 12:30 PM by Jo Piazza

    The Kardashian klan moves awfully fast. Blink and you might miss another quickie engagement and wedding. On the heels of Kim's engagement news this morning, sources close to the family tell me TV execs are already talking how to spin Kim Kardashian's impending wedding to Kris Humphries into yet another gold rush. One of the options is to start a new spin-off show, starting now, that would follo...

  • Jail Time? So What! Lindsay Lohan's Brand Has Nowhere to Go But Up

    Posted Apr 25th 2011 at 07:00 PM by Jo Piazza

    Another stint in jail won't help or hurt Lindsay Lohan's brand. Her marketability with consumers is already so poor that even more time behind bars can hurt her more than she has already hurt herself. "I don't think going to jail or not matters to a brand anymore with Lindsay. Any brand that was going to touch her with all of her troubles was/is going to do so regardless of whether she spends...

  • Can the Gotti Movie Afford Lindsay Lohan?

    Posted Apr 19th 2011 at 05:20 PM by Jo Piazza

    Production hasn't even begun and the Gotti biopic has faced a series of hurdles. Director Nick Cassavetes has backed out of the project, critics are blasting the film for portraying mob boss John Gotti Sr. (to be played by John Travolta) in a positive light and then there is the matter of Lindsay Lohan, who is going to cost them an arm and a leg to insure. Lindsay is rumored to be joining the c...

  • Will the Cox-Arquette Sex TMI Boost the 'Scream 4' Box Office?

    Posted Apr 15th 2011 at 05:00 PM by Jo Piazza

    David Arquette hasn't been able to keep his mouth shut about his marital woes since he and wife Courteney Cox separated last year. Now for the first time, we are seeing Courteney hop on the tour of TMI and don't think it has escaped our attention that the pair have a movie to promote. Yes, coinciding ever so sweetly with Courteney's joint appearance with David on Howard Stern this week, where...

  • Is There a Kardashian Movie in the Works?

    Posted Apr 13th 2011 at 09:20 AM by Jo Piazza

    Buzz of a possible Kardashian movie project was in the air as the entire family walked the red carpet for Redbook's celebration of their family issue on Tuesday night in Los Angeles. Kim put the rumors to rest, but left the door open. "I don't know about one," Kim told PopEater. "That's a good idea, but nothing's in the works yet. Not yet." It's really not a bad idea, considering the brand p...

  • For Celebrity Memoirs, Salacious Sells

    Posted Apr 5th 2011 at 08:00 PM by Jo Piazza

    Ashley Judd's new memoir contains all the hallmarks of a celebrity bestseller-sex abuse, drug abuse and child abuse in the form of neglect by her famous parents, Naomi Judd and Michael Ciminella. It's become a formulaic business model, these celebrity spill-all memoirs, each more salacious than the last. The dirtier and the grittier, the better they often sell. Back in the day, the celebrity...

  • All These Eighties Remakes Are Destined to Fail

    Posted Apr 4th 2011 at 03:00 PM by Jo Piazza

    Someone needs to tell Hollywood that not every movie wants to be remade. In fact, most movies were birthed in a particular time for a particular reason, and their narratives just won't hold up the second time around. Yes, we're talking about MTV's remake of 'Teen Wolf' and the impending redux of 'Top Gun,' 'Footloose,' 'Red Dawn' and 'Teen Witch.' 'Teen Wolf' is the first of these remakes to...

  • Going Country Means Big Bucks For Pop Stars

    Posted Mar 30th 2011 at 07:45 PM by Jo Piazza

    Gaga and Bieber are both dipping into the country music waters. Lady Gaga has turned 'Born This Way' into a country beat, ostensibly titled, 'The Country Road Version,' and Bieber just released his video for 'That Should Be Me,' the remix he recorded with Grammy-winning country act Rascal Flatts. What gives? Maybe the price of meat dresses and affected haircuts is rising. One thing is for s...

  • Britney Spears Could Have a Future in Las Vegas

    Posted Mar 29th 2011 at 05:43 PM by Jo Piazza

    Following Britney Spears' much publicized and over the top performance at the Palms Las Vegas last Friday, casino owners are holding behind-the-scenes meetings to try to figure out how to lure Spears to Sin City for a more permanent show. "Britney's act is just so Vegas that we think she could be one of the city's biggest moneymakers," a source inside the talks tells PopEater. Palms owner ...

  • Is Elizabeth Taylor Worth More Dead Than Alive?

    Posted Mar 25th 2011 at 02:00 PM by Jo Piazza

    Elizabeth Taylor was one of the last greats, an icon until the day she died and now a legend that will live on forever. Unlike plenty of celebrities who advance in years and let their business fall to the wayside, Taylor maintained a lucrative package of licensing and endorsement deals, which for a lesser being, would have dried up a half-century ago. Still, the value of the Liz Taylor image ...

  • Why Charlie Sheen Keeps Winning and Lindsay Lohan Keeps Losing

    Posted Mar 18th 2011 at 01:00 PM by Jo Piazza

    At first glance the similarities between Lindsay Lohan and Charlie Sheen seem to trump their differences. Both were wildly successful in their own rights -- she in teen flicks, he in sitcoms. Both have addiction and relationship dramas, both have daddy issues and both screw up. A lot. But while Sheen seems to be encased in kryptonic armor protecting him and his bank account from all of his mi...


Sites We Love