Posts with tag "ok go"

OK Go's 'Pass' Is Another Viral Triumph

Posted Mar 5th 2010 at 07:38 AM by PopEater Staff

Further securing their undeclared status as the kings of viral music videos, OK Go have done it again with their spectacular one-take, single-shot video for 'This Too Shall Pass.' In the 4-minute clip, the camera follows a massive Rube Goldberg machine as dominoes, bowling balls and anything that could knock something else over form a chain reaction, ultimately leading to paint cannons blasting ...

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OK Go Might Never Have Another Video Seen Round the World, And It Makes Them Sad

Posted Feb 22nd 2010 at 04:20 PM by Zach Dionne

The viral phenomenon that was OK Go's homemade, treadmill-o-riffic music video for 'Here It Goes Again' may never be duplicated, thanks to tightening restrictions on embeddable licensed content. The group's lead singer and guitarist, Damian Kulash, laments these frugal industry policies in a New York Times op-ed titled 'WhoseTube?' "Believe it or not," Kulash writes, "in the four years since ...